Campaign Tips

Let’s face it, campaign fundraising is hard, and call time is often the most dreaded part of it. No candidate wants to press pause on the many other duties of their campaign to dial for dollars. Every candidate will say the same thing: “I just hate asking people for money!” But whether you’re running for town supervisor or president, call time is a critical part of campaign fundraising efforts—and therefore, a critical part of every campaign.

When should I start building my coalition? In short, yesterday. but to find your way coalition mapping will help.

Launching a community advocacy campaign can seem intimidating – where would you begin? There are countless campaign tools available to you, but they don’t mean anything if you don’t know what to do with them.

How do you leverage grassroots advocacy? Start with a cup of coffee.

Advocacy campaign testimonials have a unique ability to highlight the human impact of your issue. By recruiting community members who have been directly affected by your issue to share their stories, you can make the seemingly arbitrary stakes of policy decisions more tangible for people.

The art of crafting a well-integrated advocacy strategy is akin to making a great book-to-film adaptation. When you find out a book you love will be made into a movie, you hope the story, characters, and message won’t be lost in translation across mediums. A good adaptation will capture the theme and boil the plotline down to its most important elements—after all, few among us have time to catch a twelve-hour movie (though I personally would be on board with a marathon re-cut of The Shining).