Campaign Tips

Running an effective advocacy campaign demands more than just passion and good intentions. It takes skill, strategy, planning, and a whole lot of hard work. 

So, how do you cut through the noise, build support for your cause, and create real, lasting change? The following will give you some of the essential tips for running a winning advocacy campaign and building a roadmap for success.

Running a campaign on a tight budget? We get it. That’s why we compiled a list of free tools to include in your campaign toolbox to make your efforts more efficient. From launching your campaign to streamlining operations, these free tools can make a difference. 

If you’re running for office, you’re going to need a campaign plan. With these 9 campaign plan tips, you will give yourself the best chance of winning your race:

As you plan for midterm elections, especially if you’re progressive democrat, you may not want to leave your house. With all the things going on in the country it may seem like the midterm elections are a forgone conclusion and not in a good way. Historical trends come to a similar conclusion.

Walk cards are an important element to any field campaign. They give your canvassers something tangible to discuss at the doors and are a great way to introduce your candidate to voters. Unfortunately, a lot of campaigns create walkcards the wrong way.

For a long time, I have said that LGBT Candidates ( Lesbian, Bisexual Transgender and Gay candidates), tend to be better candidates than their straight counterparts at running for office. It’s because LGBT candidates have to be. If you are breaking a barrier, it is only those with stellar qualifications and incredible drive who get through tough election fights and win.

Over the years, we have seen folks develop some bad political campaign habits.  But the good news is that many of these bad campaign habits can be prevented by good organization and a focus on fundamentals. Read the list below so you can spot the warning signs and keep your political campaign on track.

Staying up to date on a campaign dictionary can be exhausting, so we have compiled a list of useful campaign terms to keep your lingo up-to-date, enjoy!

The midterm elections on Tuesday made for a rough night for Democrats. As many of us emerge from the fetal position under our desk, I decided to write down my observations of the midterm elections of 2014, and what could be done differently in future elections. You can listen to some of my observations here as well.

As a first-time candidate, you’ll likely have a steep learning curve and a lot of information thrown your way.  Whether you’re still deciding if you want to toss your hat in the ring, or you’re just starting to get your campaign moving, it’s important to embark on this process with your eyes wide open.  Here are a few things you’re likely to hear that should cue you to take a beat and assess their accuracy.

We teach a lot about research on campaigns, and most candidates see the benefits and try to make room in the budget for polling. But although many candidates will do research on their opponents, what many first time (and second and third time) candidates don’t do is get a self-research book done on themselves. Why one may ask, would I need research done on me? I know my background. Here are 3 reasons why self-research is much more important than it may seem.

Some of us from Team TCW travelled to San Jose last week for the annual Netroots Nation conference, a place for progressives to gather and learn about how to be more effective at using technology to affect change.  Featuring over 80 panels with many distinguished guests, it was a great place to learn more about important issues.