Early Vote

Get Out the Vote (GOTV) matters. Campaigns demand long hours, uncomfortable conversations about fundraising, and massive dedication from the candidate, the campaign team, staffers, and volunteers. After all the resources (including your sanity) are poured into your campaign, a robust GOTV strategy and efforts are vital to end on a high note. 

No one should have to choose between making their voice heard in a pivotal presidential election and risking their life by voting in person during a pandemic. That’s why states have taken measures in 2020 to make mail-in voting easier for and accessible to more voters. This fall, states like California are automatically sending ballots in the mail to all registered voters (rather than just those who explicitly request a ballot).

Due to the ongoing pandemic, we’ve seen a lot of talk recently about early voting in 2020. But early and absentee voting can be very, very different depending on where you live. While there are states that continue to limit absentee voting, early voting, or both, the trend across the country in recent years has been to make it easier for voters to cast a ballot.

I have heard the story many a time; "I am running down ballot in a state-wide primary, so I am only going to do television." Sadly, if you are still using a Television only strategy you may miss many voters you need to reach.