Email

Advocacy emails are a powerful tool. For many groups and organizations, advocacy emails can amplify their message in a positive way. As you are probably well aware, most people use their email for both work and personal use, so communicating with your supporters with this medium is a logical choice.

Executing a successful and impactful advocacy campaign requires time, dedication, and organization. In today’s day and age, there is strong competition from various advocacy issues fighting for attention, so to run a successful campaign, you will need to be ready to hit the ground running.

Let’s face it, most folks don’t spend enough time working on their email list hygiene. There is always something wrong with your email engagement. If you are working with emails, you can always fix something.

Good email is life-changing, while a bad email is soul-sucking. All of you write emails and let’s face it, most of them are bad. Writing a good email takes more time but you will get better results and fell better in the process. So here are some tips on what to avoid - Because life is too short to write a bad email.

Getting more advocacy engagement for your organization involves finding new supporters and turning them into dedicated advocates. But getting people to make the transition from giving you their email address to taking action on your organization’s behalf requires a thoughtful engagement strategy.