Black woman with palms facing camera saying "Stop Racism". Black Lives Matter

Black Lives Matter: How to Talk to Your Family About It

by The Campaign Workshop

Black Lives Matter. Across the country and around the world, we have seen protests demanding an end to systemic racism and police brutality in our country as well as justice for the recent murders of George Floyd, Breonna Taylor, Ahmaud Arbery, Tony McDade, Rayshard Brooks, Elijah McClain and countless others.

hand dropping paper with question marks into box

7 Questions with Joshua Habursky on Grassroots Advocacy

by The Campaign Workshop

Joshua Habursky is the Founder and Chairman of the Grassroots Professional Network (GPN), an organization that helps associations, corporations, and government agencies develop skills in the world of grassroots advocacy. Joshua is also an Adjunct Professor at George Washington University’s Graduate School of Political Management and specializes in advocacy communications. 

Examples of protest signs.

Designing Your Next Protest Sign

by The Campaign Workshop

It’s been 2 turbulent years since the Trump administration took office and people continue to voice their frustration by carrying protest signs at marches. Grassroots movements are popping up everywhere. Individuals influencing action is what will move our nation forward. Even a scrawled cardboard sign can make an impact.

non-political books for politicos

Non-Political Books for Politicos

by Elena Veatch

When you get into politics, it’s hard to resist the all too common tunnel vision of focusing only on politics. But be careful – binge watching Veep or The West Wing is not going to help you run a better campaign or organization; nor will reading solely political books. So Here are some of our favorite non-political books. 

how to be an awesome grassroots organizer

How to Be an Awesome Grassroots Organizer | Grassroots Organizing

by The Campaign Workshop

The 2018 election cycle is here! Everyone has a renewed spirit of social justice and resistance. Lots of activists are looking for ways to get involved in the new wave of change. Are you thinking about becoming a grassroots organizer?

votercircle

Digital Tool Talk: 7 Questions with VoterCircle

by Elena Veatch

VoterCircle is a digital tool that elevates friend-to-friend outreach over traditional campaign-to-voter contact. VoterCircle has been featured in our 100 campaign tools lists can change the way any campaign does volunteer recruitment, grassroots fundraising, and GOTV. We talked with founder and CEO Sangeeth Peruri about leveraging personal networks and more.

Grassroots Strategy
2016 Democratic Campaign

Winning Advocacy Strategies for 2015 and Beyond

by Joe Fuld (He/Him)

Advocacy strategies have changed a lot over the last 20 years. When I was a chief of staff in the New York State Legislature, I don't remember there ever being a real advocacy campaign around public support of an issue that focused on legislators. The main way groups moved legislation was to hire a lobbyist and that was really it.

hi-fives

Political Consulting Advice: Campaign Resources.

by Joe Fuld (He/Him)

One of the roles I enjoy most is teaching folks how to run for office and run campaigns. Any campaign training we run usually starts with essential political consulting advice on the three key resources of a campaign. The three main resources you have in any campaign are people, time and money. Below are descriptions of each of these three critical campaign resources.

training

How Much Should Campaign Training Cost?

by Joe Fuld (He/Him)

How much should a campaign training cost? Here at The Campaign Workshop, we believe it's important to train campaign staff by providing individuals who want to become campaign operatives the opportunity to go out and gain hands-on experience. If your goal is to work on a campaign, we suggest finding a training program with a strong track record and high attendance.

flake

Tips to Mitigate Volunteer Flake Rate in Your Grassroots Campaign

by Ben Holse (He/Him)

Running a grassroots campaign is hard. There are always going to be grassroots volunteers who sign up for shifts and do not show up. That’s why when organizing an event, you can generally assume a 50% flake rate (percentage of grassroots volunteers who do not show up for their shift). More often than not, however, with the right coaxing, you can get a volunteer, who would have otherwise failed, to turn out for their shift. Below are a few suggestions to help you to mitigate your flake rate.