Message Box

Jan 23, 2023

How to Craft a Campaign Slogan

What are campaign slogans, and do you really need one? Read more to find everything you need to know about a campaign slogan and how to write one that will motivate people to vote for you.

Tully Message Box: Use It For Your Political Campaign

by Joe Fuld (He/Him)

The Tully message box, also just called a message box, is a simple tool that campaigns have been using for years. A message box can be used to create a specific theme, message, and strategy. Named for Democratic strategist Paul Tully, the Tully message box helps to visually break down four important components that will help any campaign craft their communications.

Innovative Direct Mail and Marketing Campaigns

by The Campaign Workshop

Here at The Campaign Workshop, we’re always on the lookout for innovative direct mail and marketing campaigns to inspire our creativity. We often look to the commercial world for ideas that could translate to the political or advocacy direct mail world. Here are three campaigns we love: