Checklist

Top Tips for Hiring a Nonprofit Consultant

by The Campaign Workshop

Anyone who has worked in the nonprofit industry for long enough will tell you that it is full of quirks and choosing the nonprofit consultant that is right for you is no easy task. Time and time again, we have nonprofit clients come to TCW after hiring the wrong firm.

Person typing Nonprofit ads

Nonprofit Ads: Should I Run a CPA Campaign?

by The Campaign Workshop

Nonprofit ads are bought with a limited budget. To make the most of their budget for non profit ads, a lot of advocacy organizations will look for ways to increase their membership or put public pressure on legislators. The best way to accomplish both of these goals may be through a CPA campaign.

Digital Marketing

Nonprofit Content Marketing Beyond Blogging

by Ben Holse (He/Him)

While blogging is undoubtedly an important element of any nonprofit content marketing plan, there are a number of other ways to use your team’s knowledge to promote your organization. These methods will increase traffic to your site and boost brand awareness. Here are a few:

content marketing for nonprofits

Wistia vs. Youtube for Nonprofit Video Content

by Joe Fuld (He/Him)

YouTube is the core platform for many folks when it comes to nonprofit video content. There is a whole culture around YouTube, and many folks just assume that it is the only platform to use to host your videos.