Hali Thurber

Hali began working with The Campaign Workshop in 2010 and joined the production team full-time in 2020 after five election cycles.

As Director, she leads end-to-end execution of large-scale direct mail programs, coordinating concurrent drop schedules for nearly 20 million pieces for local, regional, and national campaigns.

She maintains a nationwide network of union-affiliated printers, providing geographic coverage and surge capacity to mitigate production, postal, and supply-chain risks. She selects vendors, sets production timelines, and ensures delivery targets are met through real-time tracking and quality control. She also oversees a roster of experienced graphic designers, aligning creative execution with efficiency, accountability, and budget discipline across teams.

Her leadership has supported clients, including AFSCME, the American Federation of Teachers, the California Federation of Teachers, Progress Arizona, Georgia Equality, Conservation New Mexico, and various candidates. In 2025, Hali managed a $2 million budget and oversaw the production of nearly three million pieces for a national union, supporting long-term member engagement and internal organizing at scale, and reflecting TCW’s expanding production capacity beyond electoral mail into year-round membership, organizing, and recruitment.

In addition to her work at TCW, Hali is an adjunct faculty member in the College of Arts and Sciences at American University. She is a graduate of Smith College, American University, and the National Outdoor Leadership School.