• Campaign Management Tools: Campaign tools and Trends for 2022

    Nov 01, 2021 by Joe Fuld

    Campaign Management Tools

    2022 Campaign Management Tools: What You Need to Know

    Looking for campaign management tools?  So, you are gearing up your political campaign or advocacy program for the 2022 cycle, and you’re already starting to find that you can’t possibly keep track of every campaign tool you need. Fear not. We are back with our 4th edition of the 100+ Best Campaign Management Tools List. This year’s version will make your campaign tools choice easier! 

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  • User-Generated Content for Everyone -Storytelling for Advocacy

    Feb 08, 2021 by Joe Fuld

    Young woman recording user-generated content with a camera.

    User-Generated Content Tools to Build Storytelling for Advocacy

    During the time of COVID -19, getting together and sharing stories is an impossibility. So, when my mom turned 80, my sister came upon an easy user-generated content tool to organize friends to send a message to my mom for her friends and family. Five days and a few tutorials later, using Video Hug, we had organized a couple dozen 80-year-olds to send a message to my mom you can see the finished product here.  

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  • Make Change for Racial Justice

    Jun 12, 2020 by Mariana Boully Perez

    black and white colors, group of people at protest with girl holding up Black Lives Matter sign

     * © Photo by Stacy Beck

    What Resources and Direct Actions Can You Take for Racial Justice?

    This past week we've seen folks across the country come together, demanding criminal justice and police reform. Here at The Campaign Workshop, we stand with those fighting systemic and institutionalized racism in our country. We are taking a critical look at ourselves to change and grow into better advocates for Black lives. There is a lot of work to be done, but police violence against Black communities must end. 

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  • Campaign Management Tools: 100 Campaign Tools List 2020

    Feb 18, 2020 by The Campaign Workshop

    100 campaign management tools

    Campaign Management Tools: What Do I Need This Election Cycle and Why? 

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  • Power Mapping: Understanding Your Political Landscape

    Jan 28, 2019 by Martín Diego Garcia

    Picture of hands holding post-it notes power mapping

    Power Mapping for Advocacy:  Define Targets and Achieve Your Advocacy Goals.

    What is power mapping?

    Power mapping is a very useful advocacy tool especially when you and your organization have limited time and resources. Power mapping can be used to target the key decision-makers or influencers needed most to achieve policy wins, allowing you to map those with voting and decision-making power over an issue you are advocating for.

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  • Youtube Brand Lift Study Tool for Your Advocacy Campaign

    Jan 14, 2019 by Claire Regan

    YouTube Brand Lift

    YouTube Brand Lift: Measure The Impact of Video Ads

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  • Slack for Political and Advocacy Campaigns | Campaign Tools

    Aug 13, 2018 by Joe Fuld

    Slack for Political and Advocacy Campaigns

    Looking for a good organizational campaign tool? Today I am going to explain why every political and advocacy campaign should use Slack to coordinate and streamline group communication.

    In its most basic form, Slack is a great business tool that allows team members to easily collaborate on projects and develop specialized communication channels. By taking advantage of Slack’s internal features, however, the application can become an essential organizational hub for any campaign. Whether you want to provide group updates, notify volunteers of the next canvassing event, or brainstorm project concepts, Slack can do it all. Group members can also integrate bots to get team-member feedback and receive various metric updates.

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  • Non-Political Books for Politicos

    May 10, 2018 by Elena Veatch

    non-political books for politicos

    10 Non-Political Books Every Politico Should Read

    *Originally written by Joe Fuld and updated by Elena Veatch 4/3/18

    When you get into politics, it’s hard to resist the all too common tunnel vision of focusing only on politics. But be careful – binge watching Veep or The West Wing is not going to help you run a better campaign or organization; nor will reading solely political books.

    The fact is, you are running a business. And while we like to think of politics and business as totally separate realms, it’s tough to run any political operation without a Business 101 crash course. So, take a break from the latest Clinton campaign staffer or Obama aide memoir you are probably reading, and check out some of our non-political book recommendations. Below are ten non-political books that will be helpful to any politico running a campaign, a non-profit, or really any operation.

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  • Digital Tools: LinkedIn for Advocacy and Political Campaigns

    Aug 29, 2016 by The Campaign Workshop

    digital campaign tool

    Digital tools: When it comes social media, LinkedIn is a Value for Campaigns

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  • Winning Advocacy Strategies for 2015 and Beyond

    Jan 05, 2015 by Joe Fuld

    Advocacy Strategies for 2015 and beyond

    The Evolution of Advocacy Strategies

    Advocacy strategies have changed a lot over the last 20 years. When I was a chief of staff in the New York State Legislature, I don't remember there ever being a real advocacy campaign around public support of an issue that focused on legislators. The main way groups moved legislation was to hire a lobbyist and that was really it. There were occasional print ads and lobby days, but day-to-day mass contact from constituents that were driven by member groups were few and far between. Today, we spend a lot of time running advocacy campaigns on the state level.  Issue advocacy tactics that were once only used on large, federal issues are now seen on smaller federal issues as well as state and municipal issues.

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  • Campaign Toolbox Tips

    Dec 11, 2014 by Joe Fuld

    Working with a Campaign Toolbox

    Open up Your Campaign Toolbox, What Will You Find?

    We understand what it’s like to operate a campaign on a tight budget, so we’ve found some free tools to include in your campaign toolbox to help you along the way.  We hope you will find them useful as you launch your campaign or look for ways to better organize it. to ve clear no campaign tool will solve all of your campaigns problems.  Whether fundraising for a nonprofit, managing an independent expenditure campaign, or seeking office, a few of these tools will surely help you along your way.

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