Bob Keefe

7 Questions with Bob Keefe

by Elizabeth Rowe (She/Her)

Bob Keefe is the executive director of E2 - a nonpartisan organization which aims to provide business perspectives on environmental issues -  and oversees their work on a national scale. Keefe primarily focuses his attention on the economic benefits of smart environmental policies; the clean energy economy; jobs and related issues.

Julie Rodgers

7 Questions with Julie Rodgers

by The Campaign Workshop

Julie Rodgers is a writer, speaker, and leader in the movement toward full inclusion for LGBTQ people in Christian communities. Rodgers has been featured in Pray Away, a documentary about the “pray the gay away” movement, where she talks about her experience as a survivor of conversion therapy.

Advocacy Message

Advocacy Message: Know Your Advocacy Campaign Goals

by Joe Fuld (He/Him)

Advocacy message development can be challenging. Join us as we go through the basics of developing an advocacy message, as well as more advanced steps to build an advocacy message that goes the distance.

Political Campaign Website

Political Campaign Website: Are you Ready for 2022?

by Ben Holse (He/Him)

A political campaign website is one of the most important early investments a campaign can make. Your website gives voters a place where they can learn more about your campaign and where you can spin your narrative however you want. Until recently, websites costed thousands of dollars to develop and required many months of careful planning and plenty of time to build.

advocacy strategy

Advocacy Strategies: Approach Change Holistically

by Martín Diego Garcia (He/Him)

Advocacy campaigns should be built on advocacy strategies. Simple, right? But creating a strong foundation for an advocacy campaign is sometimes easier said than done.

Two women looking at a laptop on a table advocacy website RFP

Advocacy Website RFP: What Questions Should I Ask?

by Joe Fuld (He/Him)

This is often the time of year when folks think about updating or building a new advocacy website. You may have a had the same website for years now, the look is stale, the platform is old, integrations are bad, and your site is not achieving the goals you would like it to. If your team is thinking it is time to update or redo your website but is unsure where to start, this is the resource for you.

planning on computer

Lobby Visits For Advocacy: Planning a Virtual Lobby Day

by Joe Fuld (He/Him) and Martín Diego Garcia (He/Him)

Every year groups go to Washington, D.C. or their state Capitol to try and impact legislation. At the same time, they are there with a dozen other groups doing lobby visits and it’s even hard to get nonprofit lobby days on the calendar. Lobby days can be a complicated business, but we’re here to help.

Photo of timeline with steps

Timelines and an Advocacy RFP Template

Using an advocacy RFP template can help streamline the process of hiring the right partner for your next project. The exercise of filling out the template should help you identify your goals, any constraints on the project, and strengths and weaknesses in your organization.

Man looking at computer/documents Advocacy RFP

Advocacy RFP: Reference Check Tips for Your Public Affairs Campaign

by Elena Veatch

We’re all about helping organizations navigate request for proposal (RFP) processes, and our advocacy RFP template is a great resource for folks who are looking to hire a consultant or vendor. Once you get the ball rolling on the RFP process, make sure you think through what you really want to learn from references in the final stage.

close up of two people shaking heads with american flag backdrop

Legislative Advocacy Kick Off

by Ben Holse (He/Him)

For many issues, legislative advocacy is the best and only way to bring about real change. But there’s a lot of different ways to engage in legislative advocacy. There’s the traditional “inside game” where you work to provide resources and information to lawmakers. There’s also the “outside game” where you work with a network of volunteers to provide pressure on legislators from the outside.

Network of people photos

Community Advocates: What Does It Take?

by Martín Diego Garcia (He/Him)

When people hear the terms “grassroots organizers” or “community advocates” they often do not see themselves reflected in those descriptions. However, very often they have already been an advocate without even realizing it.

Issue advocacy campaigns

Issue Advocacy Campaign Guide

by Joe Fuld (He/Him)

Issue advocacy campaigns start with the best intentions. We begin with a coalition that cares about our issue and wants to make a real difference. But without a bit of strategic planning and issue campaign know-how, you will fall off track.